As a couple we love caffeinated drinks, we joke with each other that we have a constant caffeine IV drip. But the more we looked at what was out there, the more we felt like something was missing. So many products were packed with huge ingredient lists, complicated blends, and things we didn't really understand or feel like we needed.

We wanted the opposite but couldn't find it.

Keep it simple. Make it taste really good. Give us the energy and hydration we actually want. And don't add a bunch of stuff just because we can.

That's where THR3E came from.

We're creating a clean, simple powdered drink designed for real life — whether you're starting your morning, getting through a busy afternoon, heading to the gym, or just need a little extra energy for the day. Sometimes that means 50 mg caffeine and other times it means 200 mg.

We're not trying to be everything in one scoop. We're focused on doing a few things really well. Simple ingredients. Great flavors. Difference you can feel.